Cleaning & Janitorial Marketing
Marketing for residential and commercial cleaners.
Get a Free Strategy CallThe marketing problem most cleaning companies face
Cleaning is one of the most-searched local services on Google — and one of the most crowded. Customers compare three or four companies in a single afternoon and book whoever shows up first with photos, real reviews, and a phone number that answers. Without a real website and a clean Google profile, you lose those bookings to whoever has both.
How we help
- A website that loads fast on a phone, lists your real services, and turns visitors into booked jobs
- Google Ads tuned for "carpet cleaning near me", "office cleaning", "move-out cleaning" and the long-tail intent that actually converts
- A Google Business Profile that ranks in the Map Pack, with the photos, services, and review cadence that get you picked
- Honest measurement so you know what each call cost and which channel sent it
Our three services, applied to cleaning
Websites
Service pages per cleaning type (residential, commercial, post-construction, carpet) with city-specific copy that reads like a real cleaner wrote it.
Google Ads
Tight keyword lists, clear negative-keyword rules to filter out DIY/free-cleaning searches, and lead-form extensions tied to your booking calendar.
Local SEO
GBP optimization, review-velocity strategy, and citations across the directories your customers actually use.
Cleaning marketing by city
Pick your city for a closer look at how we approach the local market.
Common questions
Do you specialize only in cleaning companies?
No — but we work with cleaners often enough to know the recurring playbook (commercial vs residential pricing, the Sunday-night "we have a guest tomorrow" panic call, the property-manager turnover use case).
How fast will the website pay for itself?
For most cleaning businesses the bar is one or two recurring commercial accounts. We help you set up the website + GBP + ads to surface in front of those decision-makers, not just one-off residential bookings.
Ready to get more cleaning customers?
A 30-minute strategy call, an honest read on your market, and a clear picture of what we'd do.
Book a Free Strategy Call